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February 18, 2026

Launching an MVP? Don't Burn Cash on Ads Yet.

Launching an MVP? Don't Burn Cash on Ads Yet.

The biggest mistake Indian founders make is running Facebook Ads to a buggy MVP. You don't need scale yet; you need feedback loops.

The "Waitlist" Psychology

We engineer hype before the product even exists. By creating a scarcity-based Waitlist Landing Page ("Only 100 spots available"), we turn early adopters into desperate buyers.

Our GTM (Go-To-Market) Hack:

  • Beta Communities: We build a WhatsApp/Discord community of your first 100 users.
  • Gamification: "Refer a friend to bump up your spot on the waitlist."
  • Founder DMs: Automated but personal outreach to every new sign-up.